Cofounder 2: Run a startup w/ zero employees

Welcome back, Superhuman. A new company has made it its mission to enable the first one-person billion-dollar company. Their newest platform, Cofounder 2, may do just that: letting anyone spin up a company run entirely by agents.

Today: Cofounder 2 launches, how to design email marketing campaigns with AI, and get the latest prompts and trending social posts.

TODAY IN AI

1. OpenAI and Anthropic announce strategic enterprise partnerships: Anthropic has joined with Blackstone, Goldman Sachs, Sequoia, and others to deploy Claude across mid-sized companies. Similarly, OpenAI unveiled The Deployment Company: a $10B joint venture with PE firms including Bain Capital, Brookfield, and TPG to roll out its tools across their portfolios.

2. Cofounder 2 launches to help solopreneurs run entire companies with agents: The updated Cofounder 2 platform orchestrates agents across engineering, sales, marketing, and more — effectively giving founders a full-stack team. The platform includes an org chart of every agent, plus a company roadmap to set goals and monitor progress. Watch it in action.

3. Perplexity Computer goes live in Microsoft Teams: Perplexity’s general purpose digital worker is now available in Microsoft Marketplace, embedding directly into Teams workspaces. Once installed, Computer can conduct research, build dashboards, or draft documents without leaving the channel. Pro, Max, or Enterprise account required. See how it works or try it here.

PRESENTED BY GOOGLE

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FROM THE FRONTIER

A senior researcher at DeepMind argues AI will never be conscious, even if we achieve AGI

The Abstraction Fallacy. Google DeepMind’s Alexander Lerchner believes AI will never achieve consciousness. Not in 5 years, not in 500. His recent paper, The Abstraction Fallacy, argues that subjective experience can't emerge from symbolic computation — and no amount of training data will change that.

The core argument. Lerchner drills into the difference between instantiation and simulation. A human brain instantiates consciousness, where the physical process itself is the experience. AI simulates it, producing outputs that mimic consciousness without ever generating the thing itself.

The viral line. One passage from the paper racked up 1M+ views on X. Lerchner writes: “Expecting an algorithmic description to instantiate the quality it maps is like expecting the mathematical formula of gravity to physically exert weight." In other words, an algorithm describing an emotion is still just a description — the way a map of Manhattan isn't actually Manhattan.

The consciousness debate. Some leaders have speculated that today’s models could be conscious, with Anthropic CEO Dario Amodei saying he’s “open to the idea that it could be.” Lerchner argues that simulation, no matter how sophisticated, never crosses into experience.

THE AI ACADEMY

How to design email marketing campaigns with AI

• Go to ChatGPT

• Select ‘+’ > ‘Create Image‘ > and enter prompt

Sample Prompt: “Create a polished, high-converting email sequence for [brand name or website]. Include welcome email, nurture emails, and a conversion-focused final email. Keep it concise and ready to send.”

• Within seconds it will generate professional looking email sequence that you can use as inspiration to build your campaigns

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IN THE KNOW

What’s trending on socials today

📝 Marc’s Prompt: The founder of legendary VC firm a16z revealed his favorite general-purpose prompt in a viral post that’s racked up 19K bookmarks.

🛝 AI-Generated Waterslide: This first-person AI video has racked up 5M+ views for feeling like that terrible dream we’ve all had.

🧹 ChatGPT Cleanup: By this point, you’re probably overdue to trim down your AI’s rules. It’s an effective, underrated way to improve outputs (prompt included).

📺️ 90s Nostalgia: See what ChatGPT’s homescreen might look like if it was launched in 1998, according to AI.

📊 Ask David: Learn about the 4-part agent architecture that forms the backbone of JPMorgan’s multi-agent system (1.5M views).

👀 AI Coverage: Corgi just dropped insurance for rogue AI agents in case your agent causes unintended damage (a legitimate possibility).

PRODUCTIVITY

5 New & Trending AI Tools

• 🚀 Chatter*: Ditch the recycled takes and hallucinated facts. Find something worth saying with Chatter, a content intelligence tool for time-strapped marketers.

• 🤖 Mindra: Explain your task and get the best agentic team ready for you.

• 📻️ Toucan: Turn text prompts into structured video storyboards and drafts in seconds.

• 🖥️ JustVibe: AI search alternative that builds dynamic and interactive UI.

• 📹️ Cliptrend: Turn viral TikTok and YouTube effects into ready-to-use templates.

^{* indicates a promoted tool, if any}

PROMPT STATION

Social Media Growth

Prompt: Act as a world-class social media growth strategist. I run a brand in [industry] targeting [describe your audience in detail: demographics, goals, pain points, behavior], and my primary platform is [platform]. Build a high-performance growth strategy designed to maximize reach, trust, and monetization simultaneously.

Break down the strategy into clear components: content pillars that align with audience psychology and platform algorithms, specific content formats that drive virality and saves/shares, and a posting cadence optimized for consistency and compounding growth. Include tactical engagement strategies (comment hooks, DM flows, audience interaction loops), and outline how to build a loyal community rather than just an audience.

Also design clear conversion pathways from content to lead capture to revenue while ensuring the content still feels native and not overly sales-driven. Prioritize actionable, non-generic insights, and structure the strategy so it can be directly implemented.

Product Photography

ChatGPT Image 2.0 Prompt: A high-fashion surrealist advertising poster for [BRAND / PRODUCT]. The scene is set in a minimalist, monochrome [PRIMARY COLOR] studio with a semi-reflective floor.

The central focus is an oversized, giant [PRODUCT] positioned at a dynamic angle, acting as a prop or support element. A fashion model with [HAIR / LOOK], dressed in a clean, coordinated [OUTFIT STYLE + COLOR], leans against or interacts with the giant product in a relaxed, editorial pose. The model is facing [DIRECTION], with a [MOOD / EXPRESSION] expression, and is wearing standard-sized [PRODUCT].

In the background, the word “[BRAND NAME]” appears in massive, bold, condensed sans-serif typography, partially occluded by the product and model to create depth. At the top right, include small text: “Designed with ChatGPT”.
At the bottom center, add a clean sans-serif tagline: “[TAGLINE / BRAND MESSAGE]”.

Lighting is soft, even, and slightly directional, casting gentle shadows and subtle reflections on the floor. The overall aesthetic should feel clean, modern, premium, and high-concept. Aspect ratio: 3:4

Whenever you’re ready to take the next step

• Check out our Top 125 AI Tools

• Get better at prompting with our Top 1,000 Prompts

• Learn how to use AI at work and get certified with our free course

Grow customers & revenue: Join companies like Amazon, HubSpot, and Salesforce. Showcase your product to our 1M+ readers and 2M+ followers on socials. Get in touch.

Until next time — Zain, Theodore, & the Superhuman AI team.